Profile: Asrat Seyoum

Strengths as a media viability expert:

• Revenue Diversification: Implementing strategies to diversify revenue streams, reducing reliance on traditional advertising. 
• Business Model Innovation: Developing innovative business models tailored to the unique challenges of the media industry. 
• Content and Platform Diversification Strategy: Creating strategies to expand content offerings and platforms, increasing audience engagement and revenue potential. 
• Strong Research Portfolio: Conducting in-depth research to understand market trends, audience behavior, and industry best practices. 
• Strategic Planning: Developing and implementing strategic plans to ensure long-term sustainability and growth. 

Main services offered: 

• Consultancy and Advisory Services
• Training and Capacity Building Services
• Development of Strategies and Critical Documents
• In-depth Research and Surveys
• Dialogue Facilitation

Working languages: 

• English
• Amharic
• Tigregna

References (a selection): 

• DW Akademie (media viability training and research)
• MERSA Media Institute (media viability training and research)
• BBC Media Action (Media Viability Consultant for Ethiopia media)  

You can find me at: 

• LinkedIn profile Asrat Seyoum
• Email: Asrumen@gmail.com 

Asrat Seyoum hosting the Radio Days Conference, celebrating community radios in Ethiopia.

My post CV: Who I am - in 180 characters:

Asrat Seyoum, a bilingual writer (Amharic, English) has worked in the Ethiopian media industry for more than 13 years. He has experience in training, coaching and research. 

This is my core message about media viability:

Adapt, change and survive.  

I want to contribute strengthening media viability by...

...assisting grassroots media organizations as they navigate the tumultuous waters of the digital revolution and its effect on the media market. 

Asrat Seyoum - media viability expert from Ethiopia

I am inspired by...

...witnessing innovative strategies and revitalizing struggling media outlets.

Other things you should know about me, my expertise and experience:

I have a background in business and economics.